Mail the flyer.
Ring the phone.
Book the job.

Yes, and for trades like roofing, solar, windows, HVAC, and remodeling it usually beats digital outright. Direct mail is noticed by 70–90% of recipients with response rates of 0.5–5%; email opens land at 15–40% with response rates closer to 0.05–1%. The gap in lead conversion is widest with older homeowners, the ones who actually own the houses you want to work on. Most contractors quit after one or two drops; those who fill their schedule mail the same area every month for years.

Roofing, solar, windows, HVAC, landscaping, remodeling, pools, and kitchens / baths all see strong direct-mail ROI. The common thread is high-ticket services that homeowners do not shop for daily, but remember by mailbox presence when the need shows up. Lower-ticket recurring services like cleaning or lawn care also work with seasonal sign-up campaigns.

Two ways. We provide it — filter homeowners by geo, home age, equity, ownership length, property value, or recent purchase; lists are deduped, address-validated, and print-ready the next business day. Or you upload it — past customers, old door-knock lists, anyone with an address. Upload a CSV or Excel file and we print and mail.

Yes. New-homeowner lists are one of our most-requested segments for contractors. Recently moved-in owners spend heavily in the first 12 to 24 months on flooring, windows, painting, landscaping, HVAC, security, and remodeling. We refresh the data continuously so you reach buyers within weeks of move-in.

Every piece can carry a unique QR code routed to your landing page or quote form. When a homeowner scans it, the visit is logged to the specific campaign and piece. Pair that with a unique phone number on the flyer for an even fuller picture. Shared Advertising drops give each participating business its own QR so leads route only to you.

Pricing is per piece with no subscription. Postcard, letter, and oversized flyer rates are shown on the pricing page and update in your order summary before you pay. Volume discounts apply automatically as your order grows. There are no setup fees and no contracts. There are low minimums for orders so you can test and scale them as your business grows.

You upload your own. Most contractors already have a flyer from a previous campaign or their marketing team, just drop the front and back artwork and we handle bleed, address block, and barcode placement. You can download our template to give to a designer to make sure your campaign is SendMailr ready.

Yes. State contractor license number, bond info, insurance, and any required disclaimers are added once to your design or letterhead, then applied to every piece across every campaign.

Most contractors using SendMailr mail monthly. This frequency is enough to build name recognition without being intrusive. Bi-weekly works for storm response or seasonal HVAC windows. Quarterly is the minimum viable cadence to avoid homeowners forgetting you between drops. The single biggest predictor of mail-based lead-generation success is whether you keep mailing past month 3.

Early spring (March–April) and early fall (September–October) hit the seasonal tune-up windows when homeowners are most receptive to maintenance offers. Peak-summer and peak-winter weeks see higher emergency-replacement demand — useful for "we can be there today" messaging. For solar and windows, March–June and September–November dominate the year. SendMailr features recurring campaigns to automate the cadence so you do not miss these windows.

They serve different stages. Direct mail wins for cold homeowners, neighborhood farming, storm response, seasonal campaigns, and reaching the older, high-equity homeowners who actually hire contractors. Email wins for warm follow-up to past customers and people who already gave you their address for quote follow-ups, seasonal reminders, referral asks. The strongest campaigns use both.

Not directly. SendMailr provides homeowner lists by geo, home age, equity, ownership length, property value, and recent purchase. Specialized permit-pull or storm-data services are best handled by dedicated data vendors today. Once you have that list, you can upload it to SendMailr and we will print and mail it on the same schedule as our other campaigns.

Shared Advertising lets you split the print and postage cost of a neighborhood drop with non-competing trades — for example a roofer, an HVAC company, and a landscaper mailing the same ZIP together. Each business gets its own unique QR so leads stay attributed individually — you share the bill, not the leads. Useful when you want a large saturation drop but want to lower per-piece cost.

Print starts same-day or next business day after approval. Pieces enter the postal network one business day later. You see status per piece in your dashboard: in production, in transit, delivered.